• Design
  • 4 min

Graphic Design Ideas for Business Cards

  • Author
  • Ian Bower
  • Published
  • Aug 16, 2021
4 min

Graphic Design Ideas for Business Cards

Are you stumped on how to design your business cards? Take a look at some graphic design ideas to inspire a new look for your business cards.

If you’re paying for a suit or evening dress and see the stack of business cards that offer professional tailoring… You take the business card.

If you walk through an art gallery and you fall in love with the craftsmanship… You ask for a business card. They are the quickest way to learn about a business.

Far from being relics in the advertising industry, business cards are powerful marketing tools that enhance your credibility, increase brand awareness, and show that your business is professional and legitimate.

If you want to create an eye-catching, memorable, and effective design for your business card, read on for our top graphic design ideas.

What Information Goes on Your Business Cards?

Before jumping into using graphic design software, you need to know exactly what information your business card needs to carry. A stunning business card isn’t going to drive people to your company if they have no idea who the company is!

Make sure to include the following basic information:

  • Your name (for smaller businesses, entrepreneurs, or commission-based services)
  • Name of business
  • Job title (what you/your business does)
  • Contact details (email address, mobile phone, company phone)
  • Address of the physical store
  • Website address
  • Social media accounts

Once you’ve got your contact info laid out, make sure to include visuals that point to your business. Include your logo, regular brand aesthetics, and company mascot to build brand familiarity with your potential clients.

You can keep it simple with just this information, or play around with other aspects. Make your business card work for you by including:

  • Business slogan
  • A call-to-action
  • Short testimonials
  • Trade association memberships and relevant accreditation
  • A QR code

These elements aren’t essential, but they can go a long way towards gaining new customers and encouraging them to interact further with your brand.

Now that you’ve covered the essentials, it’s time to get designing.

Choosing Your Color Scheme

The first thing anyone will notice about your business card is your choice of colors. You probably have an idea of your business color scheme from your website, social media pages, and logo.

Apart from your logo, your color scheme is the most important visual aspect of your brand. To keep your designs cohesive, stick to the colors your company already uses.

If you’re starting from scratch – consider what message different colors convey. Softer pastels lean towards serene and elegant work environments, while bright neons point to exciting and vibrant services.

Planning the Layout

Your business logo is the most important visual of your brand. Most successful business cards have their logo front and center on one side of the card, and more subtly in the corner on the other side.

Although this is a popular design choice, don’t let it limit you. If you have a clever idea for graphics, use it!  

Some brands build intrigue by using one side of the card for a simple image relating to the business and a URL. When you flip the card, the rest of the information gives them context for the image!

Choosing Fonts

A graphic designer knows the impact font has on the information it contains.

Think of your typography as the voice of your business card. What tone do you want to convey?

Since space and text are limited on business cards, you want to make sure you choose the perfect font. When deciding on a font, consider the following:

Is It Legible?

You want all text to be at least 8 pts to maintain readability. You can make your name and business name larger to make it memorable and help them stand out.

What Personality Does It Bring?

Delicate and curly script fonts bring a feeling of elegance and timeless ease. Bold fonts with harsh edges and dark shadows are dramatic and strong.

To choose a font, make a list of your company’s qualities. Compare those with the qualities you feel a font conveys. When they match – you’ve got a potential font!

Unique Materials

Most business cards are printed on standard white card stock. If you want your business card to stand out amongst the hundreds of other small, rectangular pieces of card stock, consider using a unique material.

An easy way to stand out is to print your designs on a heavier weight of paper. This not only feels luxurious and professional, but it can stand up to wear and tear.

Other options are to use textured paper, wood, leather, or even metal! When a unique textile matches the purpose of your company, customers are more likely to remember you in the future.

Special Finishes

Once you’ve designed your business card, consider adding something extra. These take your business card design one step further and help set it apart from other designs.

Some finishes to consider include:

  • Embossing: creates three-dimensional reliefs, raises certain features
  • Letterpressing: pushes down and inks features
  • Foil stamping: adds shine and reflection to features, can be gold or silver
  • Spot UV coating: adds sleek ‘varnish’ to features

With the right type of accenting on the right design, your business cards will become invaluable assets in your company.

Connect to Your Customers With Business Cards

Business cards do more than tell people about your business, they build a relationship between you and your future customers. Connecting via the physical, in a world that’s shifted towards the digital, is an important part of creating brand loyalty.

By now you should be armed with tools and techniques to create business cards that accurately reflect the heart and purpose of your business.

Tagged With:

Graphic Design
Blog Designs
Visual Content
Branding
  • Ian Bower
  • Ian is the owner of Graphic Rhythm as well as other businesses that revolve around design, copywriting and Amazon marketplace selling. He's an expert in communicating persuasively and loves helping business owners and digital agencies breathe life into their projects and ideas.

    He values generosity and attention to detail and strives to make sure these values are apparent in the services he provides and the businesses he owns.

    When Ian isn't working, you can find him outside hiking, camping and spending time with his wife and children

  • Ian is the owner of Graphic Rhythm as well as other businesses that revolve around design, copywriting and Amazon marketplace selling. He's an expert in communicating persuasively and loves helping business owners and digital agencies breathe life into their projects and ideas.

Digital Marketing
6 min
Why Do Logos Cost So Much?

Sep 3, 2021

Read More
Digital Marketing
5 min
How to Syndicate Content Without Breaking Your SEO

Sep 3, 2021

Read More
Design
4 min
Beginner Friendly Ways to Design Emails

Jan 26, 2022

Read More
Branding and Visual Identity
4 min
Graphic Design Logo Price Ranges

Sep 3, 2021

Read More
Digital Marketing
4 min
5 Quick Tips for Creating Better Content on Your Business Social Media

Oct 18, 2021

Read More
Branding and Visual Identity
7 min
Use Illustrated Profile Photos To Kick Up Your Branding

Sep 3, 2021

Read More
Digital Marketing
10 min
How to Leverage Content Syndication to Supercharge Your Blog’s Growth?

Sep 3, 2021

Read More
Digital Marketing
3 min
Graphic Design Ideas: Your Guide to Using Visual Content in Blog Posts

Sep 3, 2021

Read More
Design
12 min
10 Amazing Blog Designs (And What Makes them awesome)

Sep 3, 2021

Read More
Design
5 min
How to Design Presentations that Get You More Clients

Sep 3, 2021

Read More
Business
3 min
Minimum Viability – An Antidote For Perfectionism

Sep 3, 2021

Read More
Business
10 min
How to Create Interactive Content

Sep 3, 2021

Read More
Design
3 min
The Ultimate List of Everything Your Content Creation Business Needs to Automate in 2019

Sep 3, 2021

Read More
Design
4 min
Mood boards: Why Designers Love them & How They Can Benefit Your End Designs

Sep 3, 2021

Read More
Digital Marketing
9 min
Stay Focused On Your Work With a Zero Based Schedule

Sep 3, 2021

Read More
Design
4 min
7 Common Graphic Design Mistakes and How to Avoid Them

Dec 14, 2021

Read More
Design
3 min
The Ultimate List of Everything Your Content Creation Business Needs to Automate in 2019

Sep 3, 2021

Read More
Digital Marketing
5 min
How to Monetize Your Blog

Sep 3, 2021

Read More
Design
6 min
Top Blog Graphic Design Ideas

Sep 3, 2021

Read More
Design
5 min
How to Design Presentations that Get You More Clients

Sep 3, 2021

Read More
Business
5 min
The Difference Between a Freelancer and Design Agency Explained

Sep 3, 2021

Read More
4 min
6 Essential Image Optimization tips

Nov 23, 2021

Read More
Design
5 min
How to Design Presentations that Get You More Clients

Sep 3, 2021

Read More
Business
10 min
How to Create a Brand Profile to Supercharge Your Designs

Sep 3, 2021

Read More
Digital Marketing
10 min
How to Leverage Content Syndication to Supercharge Your Blog’s Growth?

Sep 3, 2021

Read More
Design
3 min
How to Audit Your Brand Voice

Sep 3, 2021

Read More
Digital Marketing
8 min
How To Use Infographics to Generate More Leads

Sep 3, 2021

Read More

Ready to get started?

Get in touch or create an account

Get Started
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.